Eliseon's Marketing Wizards' Blog

Tag: "viral marketing"

Business Wizardry: How Harry Potter Can Boost Your Business

Like the rest of the world, I am anticipating the release of the last of the Harry Potter films. Feels like saying goodbye, but in a good way, like when you graduate college.

I started thinking about what was it that made Harry Potter so successful, and how those same principals could be applied to any business model, regardless of the magic that is your product or service.